Archive for March 2023
The Future of Ecommerce Data
The current go-to tool for ecommerce businesses is being phased out and replaced. We explore how the latest version of Google Analytics (GA4) enables for a more comprehensive view of the customer journey to benefit ecommerce businesses. As an ecommerce business, you’ll regularly be poring over data to inform your marketing campaigns and wider business…
Read MoreShopify’s blog setup and why it’s so critical to ecommerce success
Shopify is a great ecommerce platform that many businesses thrive on but it is also a blogging platform that is designed to help you sell products and services. Despite this, a huge number of people do not use this powerful marketing resource to its full potential. This article will go through exactly how you can…
Read More